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Guides/Business & Management
🏘️

Community Management

Launching online communities, designing engagement and rules, and growing self-sustaining ecosystems.

Community Management is the ability to create spaces where people with shared interests gather, facilitate connections between members, and design sustainable participation structures. It covers the full community lifecycle, from platform selection and rule-setting to content strategy, conflict mediation, growth metrics, and monetization.

💼Business & Management
7 Levels
Published: Mar 16, 2026 · Updated: Jul 26, 2026 · v6

References

The Community RoundtableProficiency Scale

Defines community maturity across 4 stages (Emergent, Established, Managed, Networked) with maturity criteria spanning 8 domains: strategy, content, leadership, governance, culture, tools, operations, and metrics.

Community Maturity Model™
The Community RoundtableCompetency Framework

Classifies 50 core community manager skills into 5 families (Strategy, Engagement, Business, Content, Technical) with role-based priority mapping across Moderator, Specialist, Manager, Strategist, and Director levels.

Community Skills Framework™
Journal of Medical Internet Research (Young, 2013)academic_research

Models the online community lifecycle in 4 stages (Inception, Establishment, Maturity, Mitosis) with academically validated operational strategies and success metrics for each stage.

Community Management That Works: How to Build and Sustain a Thriving Online Health Community
David Spinks (Wiley, 2021)textbook

Systematizes practical frameworks including the SPACES Model (6 business outcomes), Commitment Curve (4 participation levels), and 7Ps of Community Experience Design.

The Business of Belonging: How to Make Community your Competitive Advantage
Wenger (1998), Cambridge University Pressacademic_research

Communities of Practice theory explaining how participation stages (peripheral participation, full participation, leadership) ground the level-by-level transitions in community management

Communities of Practice: Learning, Meaning, and Identity

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