Business Development
새로운 시장 기회를 발굴하고, 파트너십과 제휴, 딜 구조화와 협상을 통해 조직의 지속 가능한 성장을 만들어내는 역량.
사업 개발(Business Development)은 시장 조사, 기회 발굴, 파트너십(Partnership) 구축, 딜 구조화(Deal Structuring), 협상, 관계 관리를 포괄합니다. 단순 영업을 넘어 전략적 제휴(Strategic Alliance)와 수익 다각화를 통해 조직의 지속 가능한 성장을 설계하는 것이 핵심입니다.
The highest-authority source for domain-specific level boundaries, featuring a Body of Competency & Knowledge (BoCK) framework with 14 core competencies (7 behavioral + 7 knowledge) and a 2-tier certification path (CP → SCP).
Classifies BD as a cross-sector skill in the EU-endorsed occupation and competency taxonomy, providing universality evidence through mapping to 18 essential occupation groups.
Provides an objective importance ranking for checklist items through 22 skills and 14 ability importance scores for BD-adjacent occupations.
Supports intermediate-to-advanced level checklist design with partnership success rates (only 50% of JVs exceed returns) and 4 key success factors: clarity, proactive management, accountability, and agility.
Provides industry context for L4-L6 alliance competencies with alliance failure rates of 60-70%, 25% annual growth, and 5 complementary principles: relationships, dual metrics, leveraging differences, collaborative behavior, and internal alignment.
